Banner ads remain one of the most common forms of online advertising. These visual advertisements show up on web pages, typically at the top of the screen. They aim to capture user viewership and market products, services, or brands. Because of their prevalence, banner ads play a crucial role in the online advertising industry. They offer advertis

Navigating the digital advertising landscape can feel like traversing a minefield. With ad fraud becoming increasingly sophisticated, advertisers and publishers alike are struggling to identify malicious actors who deceive systems for financial gain. A side-by-side evaluation of legitimate traffic versus fraudulent activity can be invaluable in gra